Privacy Policy
This policy explains what personal data we collect when you use the Welcome Finance marketplace, why we collect it, how we keep it secure, and the rights you have over it.
Last updated · June 2026
01Who we are
Welcome Finance is an independent business finance marketplace that connects UK businesses with a panel of lenders. In this policy, "we", "us" and "our" refer to Welcome Finance Ltd. We are the data controller responsible for your personal data.
02Information we collect
We collect the information you provide and information generated as you use our service, including:
- Contact details — your name, business name, email address, and phone number.
- Business and finance details — funding amount, purpose, turnover, and trading history you submit through our forms.
- Technical data — IP address, browser type, device information, and pages visited, collected via cookies and similar technologies.
03How we use your information
We use your personal data to:
- Match your request with relevant lenders on our panel and present you with indicative offers.
- Communicate with you about your enquiry and provide customer support.
- Improve and secure our website and services.
- Meet our legal, regulatory, and fraud-prevention obligations.
04Sharing your information
When you ask us to find offers, we share the relevant details of your request with lenders and finance providers on our panel so they can assess it. We share data with service providers who help us operate (such as hosting and analytics providers) under contracts that protect your data. We do not sell your personal data.
05Lawful basis
We process your data on the basis of your consent, to take steps at your request before entering into a contract, to pursue our legitimate interests in operating the marketplace, and to comply with our legal obligations.
06How long we keep it
We retain your personal data only for as long as necessary to fulfil the purposes set out above, including to satisfy any legal, accounting, or reporting requirements.
07Your rights
Under UK data protection law you have the right to:
- Access the personal data we hold about you.
- Ask us to correct inaccurate data or complete incomplete data.
- Ask us to erase your data or restrict how we use it.
- Object to processing and withdraw consent at any time.
- Lodge a complaint with the Information Commissioner’s Office (ICO).
08Contact
To exercise any of these rights, or if you have questions about how we handle your data, please get in touch using the details below.
Questions about this policy? Contact us at support@welcomefinance.co.uk or visit our contact page.